Loan Adverts
“Pay us £25,000 and we’ll give you £15,000 absolutely free”. Such is the nature of the loan, if you take time out of the equation. Loans are sometimes necessary. Nobody would own a house if they had to pay for one up front.
Loan adverts now appeal to more than those for whom a loan is necessary. They attempt to lure people into taking out loans for things that they want, but could wait for.
“This guy on our advert keeps pumas as pets and all his clothes are made entirely out of gold. Why should he have all of the pumas and gold? Take out a gargantuan loan today and purchase all the big cats and impractical clothing you desire. This lady is indulging in her new hobby of incinerating bank notes. You too could literally have money to burn. No. You SHOULD have money to burn”.
They always try and trick you into thinking that what everyone else has should be yours by right. The thing is, your workmate with the lilac sports car has taken out a loan to buy it and now his family are reduced to sharing a single oatcake while huddling round a nightlight for warmth. If you can’t afford to have your house carpeted in ermine, then you can’t afford to have your house carpeted in ermine. It doesn’t matter if someone tries to give you enough money to do so. Here’s the important point. I’ll italicise it. They’re not actually giving you the money.
Another relatively recent phenomenon in the land of the loan, is the loan to cover your loans. Consolidate your loans, they always say. What this amounts to is: “If you can’t afford to pay us back what you have borrowed, then you can pay an additional £3,000 for the privilege of paying us back over a longer period of time”.
Loan adverts now appeal to more than those for whom a loan is necessary. They attempt to lure people into taking out loans for things that they want, but could wait for.
“This guy on our advert keeps pumas as pets and all his clothes are made entirely out of gold. Why should he have all of the pumas and gold? Take out a gargantuan loan today and purchase all the big cats and impractical clothing you desire. This lady is indulging in her new hobby of incinerating bank notes. You too could literally have money to burn. No. You SHOULD have money to burn”.
They always try and trick you into thinking that what everyone else has should be yours by right. The thing is, your workmate with the lilac sports car has taken out a loan to buy it and now his family are reduced to sharing a single oatcake while huddling round a nightlight for warmth. If you can’t afford to have your house carpeted in ermine, then you can’t afford to have your house carpeted in ermine. It doesn’t matter if someone tries to give you enough money to do so. Here’s the important point. I’ll italicise it. They’re not actually giving you the money.
Another relatively recent phenomenon in the land of the loan, is the loan to cover your loans. Consolidate your loans, they always say. What this amounts to is: “If you can’t afford to pay us back what you have borrowed, then you can pay an additional £3,000 for the privilege of paying us back over a longer period of time”.
posted by Blue and Brown | 4:51 AM
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